The Fintech Times’ featured TreviPay CEO, Brandon Spear’s insights on the evolving landscape of B2B payments. Spear discusses the role customized payment experiences play in shaping buyer loyalty, highlighting that 72% of business buyers are more loyal to merchants offering tailored payment methods according to TreviPay research. He also underscores the growing necessity for merchants to adapt, catering precisely to individual buyer preferences.
Brandon Spear’s commentary sheds light on the changing expectations of businesses, emphasizing the importance of flexible invoicing options, noting that 78% of buyers consider invoicing essential in their decision-making process. Furthermore, 51% express their readiness to switch to merchants providing adaptable net terms, signaling a paradigm shift in B2B commerce dynamics.
Explore The Fintech Times’ feature to explore Spear’s perspectives on the future of B2B payments and leveraging tailored payment experiences to secure a competitive edge.