As businesses increasingly adopt B2B payments and accounts receivable (A/R) automation, scaling these programs requires a blend of the right technology, effective internal marketing, and strategic change management. At TreviPay’s Crossroads Conference, a panel discussion titled Scaling Your B2B Program brought together leaders from Best Buy, Toyota Material Handling, General Motors, and Red Wing Shoes to share their successful strategies and lessons learned.
Moderated by Martha Salinas, the panel discussed:
- Empowering Your Team and Embracing Agility
- That Understanding Buyer and Dealer Needs is Essential
- Customer Segmentation Driving Personalization
- Leaning on Strategic Partnerships
- Focusing on Long-Term Strategies and Execution
These experts delved into the complexities of building and scaling B2B payments and A/R programs, offering practical advice for those looking to expand their initiatives.
We’ve compiled the top insights from their discussion. Read the key takewaways to discover the most important strategies for scaling your B2B program.
